If you want to expand your business into a new market, find the pain point the people in that market actually have, then pick the route: open your own location, ship from where you are, or buy into a franchise that already built the foundation. That's the short version of what Brandon Moon of TD
Recycle, repurpose and reuse your content: one conversation, a month of marketing
The cheapest piece of content you'll ever publish is one you already made. Recycling content means taking something that exists (a talk, a video, a sales call, an old post) and turning it into new formats for new places, without starting from a blank page. I wrote the first version of this post in