In today’s social-media driven world, it’s common knowledge that a blog can help you build an audience, stand out, and grow your business. But the reality is that simply writing blog posts for your website is not enough. Instead, you need a winning strategy to create a blog that drives
Inside the Mind of Google: Quality Rater Guidelines
Google has leaked the confidential Google Webmaster Quality Rating Guide. Most people don't even know there's such a thing as Google Quality Raters. The Quality Raters Guide is 160 pages of Google telling their internal quality rating team what they think is a good site and what they think is
The 3 Pillars of Future Proof SEO
With 17 years of experience Ross Jones is the founding SEO expert behind 2theTop Design & Marketing. He organizes and hosts Nashville SEO & Internet Marketing, one of the nation’s largest SEO meetup groups. With over 17 years of experience in search engine optimization, web design, and web
Keeping Up With Google
At WordCamp 2014 I sat down with the talented Clark Buckner from TechnologyAdvice.com and talked about a few of the challenges I faced as a Nashville SEO while at Raven Tools. Listen to my full interview below for my thoughts on how small businesses can leverage SEO strategies to gain loyal, local
Complimentary Marketing – Max Impact Hangout On Air
Breaking Out Of The Narrow Silo Of "SEO" I was privileged to be asked on as a guest of Max Minzer's weekly Hangout on Air series, #MaxImpact to talk about this concept that you should always consider what complimentary marketing options you have beyond just "SEO". I was joined by the legendary Bill
Recycle, Repurpose and Reuse Your Content
Every week on Fridays you can catch a tweetchat at #SEOGOFISH that really can help you with your SEO and online marketing efforts. you can read previous recaps of #SEOgofish on Content Marketing, running Site Audits, using Excel for SEO and more. You can also replay the #SEOgofish