Every week on Fridays you can catch a tweetchat at #SEOGOFISH that really can help you with your SEO and online marketing efforts. you can read previous recaps of #SEOgofish on Content Marketing, running Site Audits, using Excel for SEO and more. You can also replay the #SEOgofish tweetchat on Nurph in real time.
This Week’s Marketing Heroes
Tools to help Recycle your Content
- ~If you’ve created a video on a topic, then you can make quote images based on quoting it
- ~Licecap – You can use this tool to make a GIF screenshot for walkthroughs and tutorials
- ~GifBrewery – Turn videos into GIFs
- ~Speech Pad –Transcribe your audio for $1 a minute, great way to get text content from your videos.
Resources for Repurposing Content
Content Marketing Tip: Turn your business presentations into blog posts or videos for your followers and advocates. – Megan Pritts
Video is the richest original form of content. You can blog it, slice it into images, makequote images, transcript it, and more. – Jeremy Rivera
Repurpose old whitepapers as webinars for your G+ followers. Then you can post them on @SlideShare! – Megan Pritts
My favorite is pulling 3-5 year old post I wrote and critiquing, it’s mostly internal repurposing but can be shared out – Chris Bawden
Use your site analytics to to determine common threads in your most popular posts and then applying them to your recycled post. – Megan Pritts
Use Mechanical Turk, Craigslist or college students to make transcriptions of your videos – Jeremy Rivera
Content Recycling: A to Z by Manya Chylinski
Use info from Google Trends http://www.google.com/trends/. You can also use Google’s search data to spice up your old content
Content recycling tip: read through your old blog comments for ideas on how to rework the post to make it better Megan Pritts
When I run plagiarism checks, if certain posts are taken often then I’ll try to write more on that topic in same style. – Chris Bawden
Turn old content into a @SlideShare presentation and embed it into a post or on LinkedIn
Use a Ghost writer like firstname.lastname@example.org to turn your blog into a Amazon publishable eBook
Canva – Social Media Images
Update: I recently became aware of a new tool called Canva. It’s is simple, drag-and-drop, design software that’s completely online and free to use.
Join Us Next Week
We have this tweet chat every Friday at 1pm EST, 12 CST, 11 MT, 10 PST so stop on by and join us to keep discovering great resources and tips for your SEO and online marketing.