Learn why 2 the Top is the best choice of Middle Tennessee Web Designers.

Inside the Mind of Google: Quality Rater Guidelines

Google has leaked the confidential Google Webmaster Quality Rating Guide. Most people don’t even know there’s such a thing as Google Quality Raters. The Quality Raters Guide is 160 pages of Google telling their internal quality rating team what they think is a good site and what they think is a bad site. From Google’s […]

The 3 Pillars of Future Proof SEO

With 17 years of experience Ross Jones is the founding SEO expert behind 2theTop Design & Marketing. He organizes and hosts Nashville SEO & Internet Marketing, one of the nation’s largest SEO meetup groups. With over 17 years of experience in search engine optimization, web design, and web hosting, he was optimizing sites before Google […]

Keeping Up With Google

At WordCamp 2014 I sat down with the talented Clark Buckner from TechnologyAdvice.com and talked about a few of the challenges I faced as a Nashville SEO while at Raven Tools. Listen to my full interview below for my thoughts on how small businesses can leverage SEO strategies to gain loyal, local customers. Clark Buckner, the podcast wizard, […]

Complimentary Marketing – Max Impact Hangout On Air

Breaking Out Of The Narrow Silo Of “SEO” I was privileged to be asked on as a guest of Max Minzer’s weekly Hangout on Air series, #MaxImpact to talk about this concept that you should always consider what complimentary marketing options you have beyond just “SEO”. I was joined by the legendary Bill Slawski of […]

Recycle, Repurpose and Reuse Your Content

  Every week on Fridays you can catch a tweetchat at #SEOGOFISH that really can help you with your SEO and online marketing efforts. you can read previous recaps of #SEOgofish on Content Marketing, running Site Audits, using Excel for SEO and more. You can also replay the #SEOgofish tweetchat on Nurph in real time. […]

Nashville SEO Meetup: The Truth About SEO

Learn The Truth About SEO at Our Nashville SEO Meetup There’s just so much information floating around about SEO. You’ve heard things from your step-brother’s roommate who says you just need to hit the right keyword density. You’ve received cold calls from smooth talking vendors about how they can guarantee your #1 keyword rankings. You’ve […]

Local SEO For Your Small Business

Learn More About Local SEO Recently at Belmont University the Nashville SEO and Internet Marketing Meetup group had a Meetup that layed a solid framework for any small business to get the benefit of local SEO. Here’s a recap of that meetup on Local SEO for small businesses and what steps you need to take to get […]

Linking Strategies: Growing Authority Online

    How can good links grow your authority online? How can a proper link building strategy help you rank higher on Google? When putting together an SEO campaign, one aspect that many people overlook is the link building strategy. Why? Because it’s one of the most misunderstood and difficult parts of a good Digital […]

How To Use Google Analytics Like A Pro

  Knowledge is Power and Google Analytics is the ultimate free tool to give you a monumental amount of knowledge about what happens on your website. Think Google Analytics is just ‘nerd stuff’ for webmasters? Think again. This free tool has something for everyone. No matter your position or job responsibility, if you care about […]

The Future of Search: Google’s Hummingbird

2014 will be another big year for advancements in search and changes in how SEO is practiced. And it’s Google that will continue to drive the SEO train, steering it toward a better search experience for their users. So what’s in store for 2014 in SEO? Well, before we look into the future of search, […]